The success of your online initiative is obviously influence by the quality of your content, the brilliance of your visual presentation and your robust and secure technical solutions, however the value of this dynamic communication channel is greatly depleted if the basic accessibility rules are not integrated at all stages and regularly reviewed to take into account technical advances.
The industry uses the best practice guidelines outlined by W3C recommendations, these along with our experienced in-house resources, instigate the ‘basic’ accessibility audit. More intensive investigation is also recommend, governed by the usual commercial influence of time/budget, however this option should not be overlooked casually, as special needs groups and their unique requirements can make an impact on the value of your bottom line.
Our consultation process reviews this process and generates a reporting schedule, this specifies the technical structure being utilised to evaluate the sites and in what online environments, using our extensive international network or 3rd party organisations.
It is important to note that not all the rules may apply to your unique online profile, for instance we may concentrate on formats more commonly used in specific trading arenas or countries, so in summary one size does not fit all, hence the need to carefully plan the accessibility development and ongoing maintenance.